Turning complex products into
into scalable systems.scalable systems.
Product Designer with a focus on product strategy, systems thinking, and organizational alignment. Helping teams transform ambiguity into coherent experiences.
ComplexityClarity
ProductsSystems
ExecutionStrategy

Case Studies
10 years of experience building products, systems, and teams at scale.
Prizma TechSeniour Product designer2024 -> 2026
XLASenior Product Designer2022 -> 2023
Uchi.ruSenior Product Designer2019 -> 2022
GrabrSenior Product Designer2018 -> 2019
SellpolabCo-Founder / UX/UI2016 -> 2018
Core Expertise
Product Strategy
Defining vision, priorities, and product outcomes.
Design Systems
Scaling product quality through systems thinking.
Behavior Design
Shaping user habits and decision-making.
Gamification
Increasing engagement with behavioral mechanics.
Growth & Retention
Driving sustainable product growth metrics.
AI Products
Creating intuitive experiences for AI systems.
Product Discovery
Reducing risk through evidence-based decisions.
Cross-functional Leadership
Leading teams across design and product.
Design Operations
Enabling efficient and scalable design execution.
Let's Connect
Feel free to contact me if having any questions.
I'm available for new projects or just for chatting.
Herman Lewandowsky, 2026


